
Transforming Marketing with Data-Driven Solutions: a success story
Data-Driven Marketing: discover How Blue BI helped a Client optimize Campaigns and increase ROI through Data Analysis.
Data-Driven Marketing: discover How Blue BI helped a Client optimize Campaigns and increase ROI through Data Analysis.
Investing in Business Intelligence is just the beginning. The real challenge is user adoption. Discover how to turn your data into winning decisions with the BBI x Adoption portal and the support of Blue BI.
Discover the best practices for developing a successful data-driven corporate culture: training, adoption of Business Intelligence tools, and change management.
A Data Strategy alone is not enough. It is also necessary to consider the Data Experience. Let’s look at the most important aspects in this context.
In the pharmaceutical industry, a deep digitalization process is underway that has prompted organizations to review their business strategies and adopt an increasingly data-oriented approach. This Case Study describes an important project developed by Blue BI for customer Angelini Pharma, which aims to centralize most of the digital activity analysis a user may need.
In the pharmaceutical industry, a deep digitalization process is underway that has prompted organizations to review their business strategies and adopt an increasingly data-oriented approach. This Case Study describes an important project developed by Blue BI for customer Angelini Pharma, which aims to centralize most of the digital activity analysis a user may need.